Category: Affiliate Marketing

Beating AdWords Review – Ultimate AdWords Guide

Beating Adwords covers in detail how to make money on the internet using a combination of Pay Per Click (PPC) and Affiliate Marketing.

What is Beating Adwords?

Beating Adwords is an Ebook that you can download immediately (after paying for it!). It is very easy to read and will dramatically increase your chances of making an income using Google Adwords to promote Affiliate Products.

It is written by two experienced and successful internet marketers Kyle and Carson who also run a website called Wealthy Affiliate that serves as a coaching forum for the information in Beating Adwords.

However, membership to Wealthy Affiliate is not necessary for what you learn from Beating Adwords (but is an extra benefit).

Of course, you could use the information in Beating Adwords to promote your own products too.

What Information Is In “Beating Adwords”?

Here is what is in the 87 pages of Beating Adwords:

  • An introduction that introduces the authors and gives a rundown of making money on the internet, PPC and Affiliate Marketing.
  • How to get started with Google Adwords – What Google Adwords is all about and setting up an account.
  • A really good explanation of Affiliate Marketing and where you can find great products that convert well.
  • How to advertise these products. Setting up all the nitty grit bits and pieces of your Adwords campaign and how to write effective ad copy that sells (when you only have 4 short lines of copy to play with).
  • How to outsmart your competition. This is really easy when you know how to configure your landing pages and implement effective bidding techniques.
  • Optimizing your Adwords campaigns so that you can increase your Click Through Rate(CTR) and lower your bid prices.
  • How to make web pages that sell – this is one of the key ingredients in increasing your conversion rates for a better return on investment. They include examples of effective landing pages that you can use.

Is Beating Adwords Worth Buying?

If you are planning on making money with PPC and Affiliate Marketing, then I would definitely recommend this book.

The bottom line is that as long as you take action on what it teaches you, then you will recover the cost of Beating Adwords quickly, even if it is saving money you would have wasted on ineffective advertising.

Also, remember that most people lose money with Google Adwords simply because they are not aware of a few simple techniques that can separate you from your competitors and convince your prospects to buy your products.

Click Here to visit the Beating Adwords Website.

If you are thinking about starting a business, and don’t want to risk too much money, then there is probably no better choice than Internet Marketing.

When I say Internet Marketing, I’m referring to the process of promoting other peoples products on the internet to make money on the commissions for sales.

Here are some reasons for Getting Started In Internet Marketing:

  1. Low Startup Costs – All you need is a computer, an internet connection, and some web hosting space.
  2. Time – You can work when it suits you. You can fit it into evenings and weekends so that it does not interfere with your job.
  3. It’s Easy – With all the online resources available, you won’t have too much trouble getting to grips with what you need to do to get started.
  4. Scalability – As you progress you will find more incomes streams become available. It is easy to scale up your business to accommodate these extra opportunities.

First, let’s take a look at the low startup costs. Low can pretty much mean free in the internet marketing business. To test the water you could set up a blog at Blogspot (or similar) and get a feel for things there.

Then, you can buy some web hosting and a domain name and suddenly everything starts looking professional for less than $100 for the first year.

Now let’s take a look at the time that it takes to get started in internet marketing. Basically, you can spend as much time as you like. It fit’s in perfectly as a part-time job and as you start making more money it can replace your part-time job. If everything goes well, you can take as much time off as you like because your website never sleeps and will continue to make money around the clock.

But how easy is it to get started in internet marketing? Answer: Very easy. It is as easy as buying some domain hosting, getting an open source CMS installed on your website and generating content and implementing some basic marketing skills to start driving visitors.

And scalability? Well as you start earning money from a couple of sources, you will learn many other ways that you can increase your revenues. The beauty is that once one revenue stream starts ticking over, you can then start on another.. and another.. and another.

So there is a pretty simple explanation of how to get started in internet marketing.

Now that I’ve scratched the surface, I think I will have to write some more detailed articles.

Get Started In Internet Marketing
How Not To Blow Your PPC Budget

When I wanted to get acquainted with Pay Per Click advertising with Google Adwords a few months ago, I figured that I would practice by getting involved with PPC – Affiliate Marketing.

This is the practice of promoting an affiliate program using Google Adwords. Basically, you buy traffic to the affiliate site and if you have done your research, you make more money from the affiliate program than you spend on advertising it.

How Not To Blow Your PPC BudgetThe one hurdle that I had to overcome with this is that I didn’t want to lose my initial start-up capital for the project. I knew that if I did, that it would not really matter as it would be money spent on learning. However, It was proving to be a real psychological barrier for me.

Yesterday, I read that Brandon Hopkins of Pay Per Click IQ wanted people to ask him questions about PPC, so I emailed him to ask him – What Are The Top 10 Ways to Lose Money With PPC? – And you can check his answers at this link.

So now I will give a quick rundown of his tips, but I’ll turn them around into what you should do so as not to blow your budget.

  1. Do pick your affiliate program carefully. If you already run affiliate programs on your content sites, then maybe choose one that is converting well.
  2. Do use appropriate tools to choose your keywords. Try this tool for free or KWFinder if you don’t mind paying. Also, give Good Keywords a try for managing your keywords.
  3. Do start with a low Cost Per Click (CPC). Increase it as you need to, depending on your Click Through Rate (CTR) and Return On Investment (ROI).
  4. Do learn PPC with Google Adwords before branching out into Yahoo and MSN Adcenter. But do investigate other PPC programs when you are getting good at it to increase your Market Reach.
  5. Don’t take advice from just anyone on the internet. Do read plenty and then do your due diligence.
  6. Do use negative keywords – It will target your ads better and can bring your CPC down.
  7. Do monitor your stats. You need to keep on top of your ads performance and constantly improve your campaigns.
  8. Do gauge your ROI. You need to know if you are making money and to cut your losses if you are not – this is basic risk management.
  9. Do use multiple ads for each Ad Group. This is called split testing and will show you what performs best.
  10. Do create landing pages. They are statistically proven to increase conversion rates as long as they are done right. I don’t know why – it’s just the way it is.
  11. Do ask questions. This is Brandon’s bonus tip. If you are a newbie, it is one of the best ways to learn.
  12. And here is my bonus tip: Constant Improvement. In The Definitive Guide To Google Adwords, Perry Marshall talks about Kaizen, a Japanese phrase that refers to improvement. Perry states that Kaizen should be applied to your campaigns at all times and that it is imperative in the application of constant split testing. With constant improvement comes serious unbeatability.

So there you go. By (not) following Brandon’s advice you should be on the way to successful PPC campaigns.

Also be sure to check out the rest Brandon’s website for more great advice on PPC.