Comments on: Scientific Advertising http://www.internetwealthmaster.com/scientific-advertising/ Achieving Wealth on the Internet Thu, 20 Nov 2008 10:18:52 +0000 http://wordpress.org/?v=2.3.2 By: Online Copywriter Andrew Cavanagh http://www.internetwealthmaster.com/scientific-advertising/#comment-18293 Online Copywriter Andrew Cavanagh Sun, 02 Dec 2007 19:10:37 +0000 http://www.internetwealthmaster.com/scientific-advertising/#comment-18293 Claude Hopkins was one of the true advertising and copywriting pioneers. And you're doing a great favor by recommending and providing his book Scientific Advertising completely free. As a professional online copywriter I can tell you without a doubt that this book is compulsory reading if you want to master the art and science of copywriting. I'd also recommend Claude Hopkins book My Life In Advertising...also a classic. And after that just study the most successful direct response ads in history. Kindest regards, Andrew Cavanagh Claude Hopkins was one of the true advertising and copywriting pioneers.

And you’re doing a great favor by recommending and providing his book Scientific Advertising completely free.

As a professional online copywriter I can tell you without a doubt that this book is compulsory reading if you want to master the art and science of copywriting.

I’d also recommend Claude Hopkins book My Life In Advertising…also a classic.

And after that just study the most successful direct response ads in history.

Kindest regards,
Andrew Cavanagh

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