Back to All Tracks

Digital Marketer

Help businesses grow through marketing services and agency work

Beginner
Time to Income: 2-4 months
Potential: $3K-$50K/month
Overview

Every business needs marketing, but most don't know how to do it well. Digital marketing skills are in massive demand, and you can start offering services within weeks of learning. This track covers the most profitable marketing services you can offer.

Social Media Marketing
Manage social media accounts for businesses

Time to Income

2-4 weeks

Startup Cost

$0-$100

Income Range

$2K-$15K/month

Difficulty

Easy

Step-by-Step Roadmap
1

Learn The Platforms

1-2 weeks

Master Instagram, TikTok, LinkedIn basics

2

Build Your Portfolio

2-4 weeks

Grow your own accounts or do free work

3

Define Your Offer

1-2 days

What you deliver, pricing, contract terms

4

Find First Client

1-2 weeks

Local businesses, your network, cold outreach

5

Deliver Results

Ongoing

Post consistently, engage, report metrics

6

Scale to 5+ Clients

2-3 months

Systems, templates, possibly hire help

Equipment Needed
Smartphone
Already own
Scheduling tool
$0-15/month
Design tool
Free (Canva)
Resources
ToolLater/Buffer

Scheduling

ToolCanva

Graphics creation

ToolCapCut

Video editing

Common Mistakes to Avoid

Mistake: Trying to offer everything

Fix: Specialize in one service first

Mistake: No results to show

Fix: Work for free or cheap to build case studies

Mistake: Charging too little

Fix: Price based on value delivered, not hours

Mistake: Poor client communication

Fix: Weekly reports, clear expectations

Mistake: No contracts

Fix: Always have scope, payment terms in writing

Mistake: Overpromising

Fix: Set realistic expectations, overdeliver

Ready to Start Your Marketing Career?